Brand describes this primer as 3 in 1as base and highlighter which extends makeup wear time while having light weight formula and eye brightening effect.
It is highly pigmented and if you want to hide the veins or pigmented lids before applying makeup, it is the best product to cover them. I think the light colored shade help you better hide the imperfection on lids compared to pure beige or cream colors as they might turn little ashy on dark circles. Once blended, it doesn't turn into matte formula and have a little sticky finish. You can easily dust any beige color powder to create a base color and further apply other eyeshadows.
These sticky finish is perfect when you want to create cut crease look and need a sticky base to make pop your shimmery or glitter shade. This sticky finish also doesn't feel heavy or turns oily, in fact it is a good base if you very oily lids as it doesn't crease easily and let the shadows last for very long.
It is very long lasting and help your eye makeup last very long then usual. The texture though is thick but once it is melted on fingers it applies smoothly without tugging. The shades which doesn't show up easily on lids, look more vibrant and pigmented on this base. If you decided to use it for cut crease, then apply your shimmery or glittery shade with finger and the result will be amazing.
Overall i love this 2 in one product which is highly pigmented, enhance dull eyeshadows, help shades apply more easily and make them last very look. The formula is neither drying or not moisturizing but keep your oily lids from creasing.
- Nice packaging
- Thick creamy formula
- Little sticky finish which help powdery shades to work better
- Enhance eyeshadow colors
- Doesn't crease easily
- Works great on oily lids
- Light mauve color hide imperfections better then beige bases
- Makes the eye makeup last longer
- Budget friendly
Not in Favor
- Fingers are best to apply this base because of thick texture
Jordana Eye Primer and Eye Base is priced $1.99